Our first physical store offers almost 1,100 of our most high-end products, with everything from exclusive hair care ranges to on-trend skin care collections.

The store features an interactive area housing a hand-picked selection of TikTok's most viral products, inspired by the #TikTokMadeMeBuyIt trend. Designed to evolve as new patterns and trends emerge, this offers our customers an exciting way to discover new beauty products. 

Bradford Court, 123-131 Bradford St, Birmingham B12 0NS